THE EFFECT OF SHOPEE E-COMMERCE TRUST ON CUSTOMER LOYALTY THROUGH THE INTERVENING VARIABLE OF PURCHASING DECISIONS (STUDY ON STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MAKASSAR STATE UNIVERSITY). (2025). JIEKA: Jurnal Integrasi Ekonomi, Keuangan, Dan Akuntansi, 1(2), 43-60. http://sagorvos.com/index.php/JIEKA/article/view/62