THE EFFECT OF SHOPEE E-COMMERCE TRUST ON CUSTOMER LOYALTY THROUGH THE INTERVENING VARIABLE OF PURCHASING DECISIONS (STUDY ON STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MAKASSAR STATE UNIVERSITY). JIEKA. 2025;1(2):43-60. Accessed July 23, 2025. http://sagorvos.com/index.php/JIEKA/article/view/62